Why AAA games promoted by Apple flop in the App Store

Confirming the fairly obvious, analysis of major iOS game launches including “Death Stranding” and “Assassin’s Creed Mirage” has revealed that pricing games at console levels simply doesn’t work in the App Store.

Man holding baby in futuristic setting, with dark beach and large rock formations in the background, under a cloudy yellow sky. Text reads 'Death Stranding Director's Cut.'
Death Stranding, a AAA game ported to iOS

Gaming is a big earner for Apple’s App Store. Apple’s Q1 revenue for the App Store hitting $13 billion, mostly because the iPhone continues to be the world’s largest addressable gaming market.

While mobile gaming is big business, attempts to bring actual console games to the platform continue to fail.

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Why AAA games promoted by Apple flop in the App Store