The author details two examples of defining customer churn in contexts where it is not explicit: Retail and Banking.
Originally appeared here:
Customer Attrition: How to Define Churn When Customers Do Not Tell They’re Leaving
The author details two examples of defining customer churn in contexts where it is not explicit: Retail and Banking.
Originally appeared here:
Customer Attrition: How to Define Churn When Customers Do Not Tell They’re Leaving