Apple is having a tough quarter in China, with new research claiming that Apple’s iPhone sales are down 19.1% year-over-year.
Apple’s iPhone 15
Apple’s iPhone 15
All smartphone sales have been in decline in China for some years, but recent reports had said the market was stabilizing. Other reports have said that iPhone sales in the country dropped 56% between January 2024 and February 2024, though this is traditionally when Apple’s sales are lowest.
Now new figures from Counterpoint Research have compared like for like quarters, charting Q1 2024 against Q1 2023. Citing Huawei’s 69.9% year on year growth as the major factor, Counterpoint says that the iPhone dropped 19.1% over the same period.
Apple’s iPhone skid in China continues, with another big hit to start 2024
Apple’s iPhone skid in China continues, with another big hit to start 2024