Apple’s Amazon product pages have a minimalistic, ad-free design due to a 2018 agreement, drawing mixed reactions from industry competitors and highlighting the complexities of digital ad negotiations.
[Investopedia]
In a recent lawsuit against Amazon, the Federal Trade Commission (FTC) accused the e-commerce giant and its former CEO, Jeff Bezos, of inundating the platform with irrelevant ads, referred to as “junk ads,” to boost profits. However, a notable exception to this trend is Apple product pages on Amazon, which remain relatively ad-free.
Apple’s ad-free presence on Amazon raises questions about digital advertising practices
Apple’s ad-free presence on Amazon raises questions about digital advertising practices