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Brace yourself for wildly over-the-top clickbait adverts in Apple News and the Apple Stocks app, as Apple hands over placing ads to the chumbox firm, Taboola.
Apple News may feature more ads under a new deal with Taboola
Apple News may feature more ads under a new deal with Taboola
Internet services need advertising to survive, and that’s true even for Apple, which famously makes most of its income from iPhones and Macs. Consequently, Apple has an ad sales business, and in fact that has benefitted from how its privacy rules hinder rivals.
As part of its apparent moves to grow that business, though, Axios says that Apple has agreed a deal with Taboola. This firm is best known for what are called chumbox ads, where a trio of images and clickbait headlines often sit at the end of an article.
Go Here to Read this Fast! Apple News ads may get much worse with new Taboola deal
Originally appeared here:
Apple News ads may get much worse with new Taboola deal
