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The new Apple Watch series 10 (left), and the Apple Watch Ultra 2 (right).
The Apple Watch isn’t just the most popular digital wristwatch in the world: at 100 million sold as of 2021, it may be the best-selling watch of all time. While the analog watch industry is still enjoying strong sales catering to upscale markets and specialty users, the Apple Watch and its Android-based smartwatch rivals have become the wearable timepieces “for the rest of us.”
The interview, which appeared in the British edition of GQ magazine, noted that Jobs often scolded Apple executives to never dwell on past successes, and instead to always focus on the future. Eric Jue, director of Apple Watch product marketing, quoted Jobs as saying “if you do something great, you don’t spend a lot of time looking back.”
Originally appeared here:
Apple executives celebrate, reflect on the first decade of the Apple Watch
