App Tracking Transparency
Apple’s introduction of App Tracking Transparency (ATT) in 2021 immediately hurt social media income. Ultimately, Meta said that Facebook alone would earn $10 billion less in 2022 than expected, solely because of Apple’s then-new privacy settings in iOS.
Now according to Reuters, a lawsuit was brought against Meta by shareholders over the issue. The suit alleged that Meta had defrauded shareholders by concealing the extent of how ATT would affect advertising.
Go Here to Read this Fast! Judge dismisses suit against Facebook over iOS privacy settings
Originally appeared here:
Judge dismisses suit against Facebook over iOS privacy settings